Is it a load of quackery?
I was watching tv last ***ht right, and there was an advert for Nivea DNAge...this wonder cream apparently stimulates skin cell renewal which in turn reduces wrinkles. Great! But a couple of questions spring to mind!
1) Aren't wrinkles caused by the skin losing its elasticity?
2) If the claims are true, then are you (if you use this product) not concerned about how it is stimulating cell renewal? I'm sure there was something about pro-retinol A that it is a form of steroid known to be involved in some cancers.
The claims for these products often imply some biological stimulation or process at work to make you 'beautiful'.
Isn't the skin supposed to be an effective barrier against most things (ignoring LSD etc)?
What about shampoo 'now with amino-ceramides' to give your hair a 'healthy look'? Non-sense, suruely, hair's dead isn't it? Or the product that gives your hair 'memory' so it returns to its original style 'even after washing'. If this works, then what the hell was in the product?
I'm gonna post here again when I see other products advertised using pseudo-science.
Shorty